Effective Date: 4 July 2022

This Privacy Statement (“Privacy Statement”) explains how S4eco Limited. (“Ecentivs,” “us,” “our,” and “we”) handles the information that you provide to us as well as customer information collected when users join your loyalty program, and applies to all businesses or persons who create an account at (“Client”) or who otherwise use the Ecentivs merchant dashboard and services (collectively, the “App/Site”). If you are an app user, your privacy statement terms are in a separate section below.

Summary of Main Terms

  1. Ecentivs takes data privacy seriously. The data collected from our systems is treated as highly sensitive information.
  2. As a pre-condition of customers joining a Merchant’s loyalty program on the Ecentivs app, all our app users (i.e. your customers) will be asked to expressly consent to release their names and email addresses to the Merchants. Merchants can view customer names and email addresses on their Ecentivs dashboard. Merchants are free to copy and retain this data subject to compliance with local data protection laws. By using our service, Merchants agree not to sell or share this information with any third parties. If a Merchant cancels service, we are not obligated to continue making this data available to the Merchant.
  3. Depending on which country you are from, customers may have the right to request the deletion of their personal information. If Ecentivs is requested to remove a user’s personal information, we will comply. Merchants must also comply with any request to remove customer information from their records.
  4. While we strive to maintain the strictest data security measures, there is always a possibility that our systems could be subject to malicious attacks or hacks. In the event of a data breach, we will take all measures to mitigate any harm to our app users and to our Merchants. However, you agree not to hold us responsible for events like this that are not under our control.

Detailed Provisions

  1. Data Ownership

All data collected from the Ecentivs app remains the sole and exclusive property of Ecentivs. As part of our service to you, we display the names and email addresses of each user that joins your loyalty program (“Customer Data”) on your Ecentivs Dashboard. You may view, copy and download this Customer Data during the term of service with Ecentivs. However, you may not directly or indirectly sell, share, transfer, license, or assign Customer Data to any third parties. Customer Data is provided to you under a non-exclusive revocable license with Ecentivs. If your service is terminated with Ecentivs for any reason, your license to use the Customer Data shall automatically cease.

  1. Customer Consent

Customers who join your loyalty program will be asked to expressly consent to release their names and email addresses to you for email marketing purposes. If customers do not consent to such release of their contact information, they will be unable to join your loyalty program.

  1. How We Use Client and Customer Data

We may use Client and Customer Data for, among other things, statistical and analytical purposes to improve the user experience, to make improvements to the way we deliver our service to Client and Customers, for design and product improvements, and for understanding and engaging our target audience for better marketing purposes. We may also share or exchange Client and Customer Data with technical partners to provide value-added services, new features, additional products, or other enhancements to the Client or Customer experience with Ecentivs.

  1. Images & Logos Uploaded to the Dashboard

You agree that we have the right to use images, logos or other information that you upload to your Dashboard in the App so that we can display your program details on the Ecentivs app to our users. It is your responsibility to ensure that you have the proper licenses and legal permissions to use such images or logos.

  1. Financial Data

We do not retain your credit card information. Financial information is processed through Stripe.

  1. Security

Ecentivs has implemented administrative, technical, and physical security controls that are designed to safeguard your information. However, no online activity is ever fully secure or error-free. While we strive to protect your information, we cannot guarantee that your information is absolutely secure. Please keep this in mind when disclosing any information to Ecentivs.

Please recognize that protecting your information is also your responsibility. We urge you to take every precaution to protect your information when you are on the Internet, or when you communicate with us and with others through the Internet. Change your passwords often, use a combination of letters and numbers, and make sure you use a secure browser. If you have reason to believe that your interaction with us is no longer secure (for example, if you feel that the security of your account might have been compromised), or if you suspect someone else is using your account, please let us know immediately by contacting us as indicated in the Contact Us section below.

In the event of a security breach, you hereby agree to indemnify Ecentivs, its directors, employees, affiliates and subsidiaries, and hold us harmless from any direct, indirect or consequential loss, cost or damage that you may incur as a result of such breach.

  1. Data Retention

We will retain your account information for as long as your account is active or as needed to provide you services and to maintain a record of your transactions for financial reporting purposes. We will also retain and use your account information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements. We may retain aggregated or anonymized data indefinitely.

  1. Third-Party Sites

Some of the functionality may be provided by third parties. For example, we use services like Stripe for payment processing. These third parties are not under our control and Ecentivs is not responsible for their privacy policies or practices. If you provide any personal information to any third party or through any such third-party website, we recommend that you familiarize yourself with the privacy policies and practices of that third party.

  1. Directory Listing and Social Media Usage

We may, from time to time, for marketing purposes disclose to the public that your business is on the Ecentivs platform. We may do so by promoting your business on the Ecentivs website, informing our audience that you have joined Ecentivs on our social media channels like Facebook, Instagram, Twitter, Telegram and TikTok. You agree that we may use your logo, business name, store address, website link, business images etc. for such marketing purposes. You may request that we take down or modify any such images by sending a request to

  1. Children’s Information

The Ecentivs services are not intended for children under 18 years of age and we do not knowingly collect information from children under the age of 13 through Ecentivs. If you are a parent or guardian of a child under the age of 13 and believe he or she has disclosed personally identifiable information to us, please contact us at A parent or guardian of a child under the age of 13 may review and request the deletion of the child’s personal information.

  1. Accessing and Correcting Your Personal information, and Your Choices

Keeping your personal information current helps ensure that we provide you with the most relevant services. You can access and update your personal information via your account profile. While we are ready to assist you in managing your registrations, deactivating your account, and removing your active profile and data, we cannot always delete records of past interactions and transactions. For example, we are required to retain records relating to payments issued to you for financial reporting and compliance reasons. In addition, because of the way we maintain certain services after you delete certain information, we may temporarily retain backup copies of such information before it is permanently deleted.

If we send you marketing emails about services that may interest you, each email will contain instructions permitting you to “opt-out” of receiving future marketing or other communications.

You may also contact us at to access, modify or request the deletion of your personal information.

  1. International Users

Ecentivs runs its services on Google Cloud Platform, regardless of where you use the Ecentivs services, the information collected as part of that use will be transferred to and maintained on servers located in the United Kingdom. Any information we obtain about you will be stored in accordance with U.K. privacy laws, regulations, and standards, which may not be equivalent to the laws in your country of residence. By using Ecentivs, you consent to this collection, transfer, storage, and processing of information to and in the United Kingdom.

  1. Contact Us

If you have any questions or concerns relating to this Policy or our privacy practices please contact us at:

  1. Governing Law and Dispute Resolution

Any disputes arising from or in connection with this agreement shall be resolved by binding arbitration in the UK before the London International Arbitration. This agreement is governed by UK law. The language of the arbitration shall be English.


Effective Date: 4 July 2022

This Privacy Statement (“Privacy Statement”) explains how S4ECO Limited. (“Ecentivs,” “us,” “our,” and “we”) uses your information and applies to all who use our Ecentivs app, our website, mobile applications, touch technologies, electronic services, social networking sites, interactive features, online services – or any of our described online activities we own or control, including any online activities, owned, controlled, or operated by Ecentivs Affiliates, (collectively, the “App/Site”).

In addition, please review the App/Site’s Terms of Use found at which governs your use of the Service, and includes, among other things, grants of rights from you, limits on our liability and your remedies, mandatory arbitration, and waiver of jury trial and class actions. By using our App/Site, you agree to our Terms of Use and consent to our collection, use and sharing of your information and data, and other activities, as described below.

By using the App/Site, you agree to the terms of this Privacy Statement. If you do not agree with the practices described in this Privacy Statement, please do not provide us with your personal information or interact with the App/Site.

We may modify this Privacy Statement at any time. If we make any material changes, we will notify you by email (sent to the email address specified in your account) or by means of a notice on the App/Site prior to the change becoming effective. You can determine when this Privacy Statement was last revised by referring to the “Effective Date” above. You can review the last version of this Privacy Statement here.

This Privacy Statement is organized as follows:

  • Types of Information We Collect
  • Your Choices
  • How Ecentivs Uses Information
  • When and Why Ecentivs Discloses Personal Information
  • How Ecentivs Collects Information
  • Security of Personal Information
  • Accessing and Correcting Personal Information
  • Social Networks
  • Privacy Practices of Third Parties
  • Business Transfers and Corporate Changes
  • Notice to Residents of Countries outside the United Kingdom
  • Children’s Privacy
  • Glossary of Terms
  1. Types of Information We Collect

We will collect information, including Personal Information and Non-Identifying Information, when you interact with us and the App/Site, for example when you:

  • access or use the App/Site;
  • register, subscribe, or create an account with Ecentivs;
  • open or respond to our e-mails;
  • refer friends, family, or others to Ecentivs;
  • contact customer service or use other customer support tools;
  • provide information to enrol or participate in Other Programs provided on behalf of, or together with, Business Partners;
  • visit any page online that displays our ads or content;
  • purchase products or services on or through the Site;
  • connect or link to any Site via social networking sites;
  • post comments to Online Communities; and
  • provide information to our Vendors.

This Privacy Statement does not apply to the collection of information in any way other than as listed above.

  1. Your Choices

We think that you benefit from a more personalized experience when we know more about you and what you like. However, you can limit the information you provide to Ecentivs, and you can limit the communications that Ecentivs sends to you.

(a) Commercial E-mails

You may choose not to receive commercial e-mails from us by following the instructions contained in any of the commercial e-mails we send or by logging into your account and adjusting your e-mail preferences. Please note that even if you unsubscribe from commercial email messages, we may still e-mail you non-commercial e-mails related to your account and your transactions on the Site. You may update your subscription preferences at any time.

(b) Cookies and Other Technologies

You may manage how your browser handles Cookies by adjusting its privacy and security settings. Browsers are different, so refer to instructions related to your browser to learn about cookie-related and other privacy and security settings that may be available. You can opt out of being targeted by certain Third-Party Ad-Servers and Ecentivs-served ads online using the National Advertising Initiative’s Opt-Out Tool or the Digital Advertising Alliance’s (DAA) About Ads Opt-Out Tool. For more information review our Cookies Policy.

Currently, we do not alter our data collection and use practices in response to Do Not Track signals.

We use Non-Identifiable Information and Device Data to directly serve you interest-based ads on third-party websites and mobile applications. Interest-based ads served directly by Ecentivs on third-party sites will display the AdChoices icon. If you prefer not to receive interest-based ads from Ecentivs on third-party sites, you can click on the AdChoices icon in the ad, which will direct you to the Your Ecentivs AdChoices page where you can opt out of receiving interest-based ads served by Ecentivs.

(c) Device Data

You may manage how your mobile device and mobile browser share certain Device Data with Ecentivs, as well as how your mobile browser handles Cookies by adjusting the privacy and security settings on your mobile device. Please refer to instructions provided by your mobile service provider or the manufacturer of your device to learn how to adjust your settings.

When you first visit or use the App/Site we will request permission to collect and use your device’s precise geolocation. You can opt not to permit the collection of this information, or permit it only when using the mobile app, but it may limit certain functions or features of the App/Site. You can control how and whether we collect your precise geolocation information through your device’s settings.

(d) E-mails from Business Partners

If you wish to opt-out of receiving offers directly from our Business Partners, you can follow the opt-out instructions in the emails that they send you.

  1. How Ecentivs Uses Information

We (or our Vendors on our behalf) use information collected as described in this Privacy Statement to:

  • Operate, maintain and improve the Site and our services, and Other Programs;
  • Provide you with interest-based ads, push notifications, communications, and offers for products and services from us and participating Business Partners, including based on your precise geolocation;
  • Facilitate and fulfil orders placed on the App/Site and Other Programs – for example, for Ecentivs gift cards and other goods and services, including tracking redemption;
  • Evaluate your eligibility for certain types of offers, products or services that may be of interest to you, and analyze advertising effectiveness;
  • Answer your questions and respond to your requests;
  • Perform analytics and conduct customer research;
  • Communicate and provide additional information that may be of interest to you about Ecentivs and our Business Partners, sometimes by combining your information with information from Other Sources;
  • Send you reminders, technical notices, updates, security alerts, support and administrative messages, service bulletins, marketing messages, and requested information, including on behalf of Business Partners;
  • Administer rewards, surveys, sweepstakes, contests, or other promotional activities or events sponsored by us or our Business Partners;
  • Manage our everyday business needs, such as administration of the App/Site, forum management, fulfilment, analytics, fraud prevention, and enforcement of our corporate reporting obligations and Terms of Use, or to comply with the law;
  • Allow you to apply for a job, post a video or sign up for special offers from merchants, Business Partners, or third parties through the App/Site and Other Programs;
  • Enhance other information we have about you directly or from Other Sources to help us better understand you and determine your interests and to
  • Use your data as described in our Card Linked Deals program, if you consented to participate in such program.

We also may use information collected as described in this Privacy Statement with your consent or as otherwise required or permitted by law.

Ecentivs uses your geolocation, including your precise geolocation, consistent with this Privacy Statement as described in Section 5 below to deliver location-based offers, products or services that may be of interest to you.

If you use any features on the App/Site to send information about a product or service to another person (e.g., a friend, a colleague, a professional associate, etc.), we will also collect the Personal Information of that other person to the extent disclosed by you and may contact them using the information you provided us.

  1. When and Why Ecentivs Discloses Information

We (or our Vendors on our behalf) may share your Personal Information as required or permitted by law:

  • with any Ecentivs Affiliate who may only use the Personal Information for the purposes described in this Privacy Statement;
  • with our Vendors to provide services for us and who are required to protect the Personal Information;
  • to report or collect on debts owed to us or our Business Partners;
  • with relevant Business Partners:
  • with whom we jointly offer products and services;
  • with whom we have entered into an agreement that provides for the disclosure, sale, lease, or license of your Information;
  • to facilitate a direct relationship with you, including in connection with any program we administer on behalf of the Business Partner;
  • to enable electronic communications with you as part of the purchase, a sponsored reward, offer, contest, program, or other activity in which you have elected to participate;
  • to the extent you have purchased or redeemed an Ecentivs gift card, goods or services offered by a Business Partner or participated in an offer, rewards, contest or other activity or Other Programs sponsored or offered through Ecentivs on behalf of that Business Partner;
  • with a purchaser or prospective purchaser of Ecentivs or any of the Ecentivs Affiliates (or all or a portion of their assets), as described below in Section 10;
  • to comply with legal orders and government requests, or as needed to support auditing, compliance, and corporate governance functions;
  • to combat fraud or criminal activity, and to protect our rights or those of our Affiliates, users, and Business Partners, or as part of legal proceedings affecting Ecentivs;
  • in response to a subpoena, or similar legal process, including to law enforcement agencies, regulators, and courts in the United Kingdom and other countries where we operate; or
  • with your consent.

We encourage Business Partners to adopt and post privacy policies. However, their use of Personal Information obtained through Ecentivs is governed by their privacy policies and is not subject to our control.

We may also disclose Non-Identifiable Information:

  • for the same reasons we might share Personal Information;
  • with Business Partners for their own analysis and research;
  • to facilitate targeted content and ads; or
  • with Third-Party Ad-Servers to place our ads and/or ads of our merchants or Business Partners on the Site and on third-party sites, and to analyze the effectiveness of those ads.

We do not share Personal Information with Third-Party Ad-Servers; however, Third-Party Ad-Servers may automatically collect Non-Identifying Information about your visit to the App/Site and other websites, your device address, your Internet Service Provider and the browser you use to visit the App/Site. They do this by using Cookies, clear gifs and other technologies. Information collected may be used, among other things, to deliver advertising targeted to your interests and to better understand the usage and visits to the App/Site and the other websites tracked by these third parties. This Privacy Statement does not cover the collection methods or use of the information collected by Third-Party Ad-Servers, and Ecentivs is not responsible for Cookies or clear gifs in third-party ads. We encourage you to review the privacy policies or statements of these third-party advertising companies to learn more about their use of cookies and other technologies. If you would like more information about these practices and to know your choices about not having this information used by third-party advertisers, please visit and

  1. How Ecentivs Collects Information

You provide us with your Personal Information when you register, subscribe, create an account, make a purchase, or otherwise when you provide us your Personal Information during your interaction with the App/Site and Other Programs. We also collect Personal Information when you contact us online for customer service and other support using self-help tools, such as email, text, or by posting to an Online Community.

We also receive Personal Information and other online and offline information from Other Sources. Ecentivs will use such information in accordance with applicable laws. Such information, when combined with Personal Information collected as provided in this Privacy Statement, will also be handled in accordance with this Privacy Statement. We also use cookies, tags, web beacons, local shared objects, files, tools and programs to keep records, store your preferences, improve our advertising, and collect Non-Identifying Information, including Device Data and information about your interaction with the App/Site and our Business Partners’ web sites.

We use Cookies and Device Data that allow us to connect your App/Site activity with other information we store about you in your profile or as related to your interactions with the App/Site. For more information on how Ecentivs uses Cookies, including instructions on how to opt-out of interest-based advertising, please review our Cookies Policy.

Device Data may be collected automatically, and as soon as your device interacts with the App/Site and Ecentivs, even if you are not logged into the App/Site using your device. If you have questions about the security and privacy settings of your mobile device, please refer to instructions from your mobile service provider or the manufacturer of your device to learn how to adjust your settings.

We collect your location information, including precise real-time geolocation, such as through look-up based on IP address, GPS, Bluetooth, or WiFi signals, consistent with your choice of mobile device settings. We may also collect the precise location of your device when the app is running in the foreground, background, or even if you are not directly using the application depending on your device and its settings. Your device, as well as the Ecentivs mobile app, provides you with options to control how and when we collect your geolocation. You may be able to disallow our use of certain location data through your device or browser settings, for example, by disabling “Location” services for the Ecentivs application in iOS privacy settings.

  1. Security of Personal Information

Ecentivs has implemented an information security program that contains administrative, technical and physical controls that are designed to reasonably safeguard Personal Information. For example, we use industry-standard encryption technology to secure Financial Account Information. No method of transmission over the Internet, or method of electronic storage, is 100% secure, however. Therefore, we cannot guarantee its absolute security. If you have any questions about security on our App/Site, you can contact us at

  1. Accessing and Correcting Personal Information

You can access, update and delete the Personal Information you provided to us, as described below, by managing this information through your online account or by sending us an email at You can update or remove Financial Account Information as well. Keeping your Personal Information current helps ensure that we, our Affiliates and Business Partners offer you the offers that are most relevant to you.

If you want to deactivate your Ecentivs account or have other questions or requests, please contact us. While we are ready to assist you in managing your subscriptions, deactivating your account, and removing your active profile, we cannot always delete records of past interactions and transactions. For example, we are required to retain records relating to previous purchases on the App/Site for financial reporting and compliance reasons.

We will retain your Personal Information for as long as your account is active or as needed to provide you services and to maintain a record of your transactions for financial reporting purposes. If you wish to deactivate your account or request that we no longer use your Personal Information to provide you services contact us at We will retain and use your Personal Information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.

  1. Social Networks

Social Community Areas

The App/Site may be accessible through or contain connections to areas where you may be able to publicly post information, communicate with others such as discussion boards or blogs, review products and merchants, and submit media content. Prior to posting in these areas, please read our Terms of Use carefully. All the information you post may be accessible to anyone with Internet access, and any Personal Information you include in your posting may be read, collected, and used by others. We recommend that you do not post any Personal Information in the social community areas.

Social Networks

You may log in to the App/Site using certain social network credentials. To manage the sharing of certain Personal Information with us when you connect with us through social networking platforms or applications, refer to the privacy policy and settings of the social networking website or application.

You also have the option to link social networks, such as Facebook, to your Ecentivs account. Once you register with Ecentivs and connect with the social network, you will be able to automatically post recent Ecentivs activity back to your social network.

By proceeding through any of the above steps, you grant Ecentivs permission to access all of the elements of your social network profile information that you have made available to be shared and to use it in accordance with the social network’s terms of use and this Privacy Statement.

  1. Privacy Practices of Third Parties

This Privacy Statement only addresses the use and disclosure of information by Ecentivs through your interaction with the App/Site. Other websites that may be accessible through links from the App/Site and Other Programs may have their own privacy statements and personal information collection, use, and disclosure practices. Our Business Partners may also have their own privacy statements. We encourage you to familiarize yourself with the privacy statements provided by these other parties prior to providing them with information or taking advantage of a sponsored offer or promotion.

  1. Business Transfers and Corporate Changes

Ecentivs and our Affiliates reserve the right to disclose, transfer, or license any and all information related to the App/Site, including Personal Information:

  • to a subsequent owner, co-owner or operator of one or more of the App/Sites or any portion or operation related to a part of one or more of the App/Sites; or
  • in connection with a corporate merger, consolidation, or restructuring, the sale of substantially all of our stock and/or assets, or other corporate change, including, without limitation, during the course of any due diligence process.
  1. Children’s Privacy

The App/Site is a general audience site not directed at children under the age of 12.

By using Ecentivs, you represent that you are at least eighteen years old and understand that you must be at least eighteen years old in order to create an account and purchase the goods or services advertised through the App/Site. We will promptly delete information associated with any account we obtain actual knowledge associated with a registered user who is not at least eighteen years old.

  1. Glossary of Terms

Affiliate means an entity owned, directly or indirectly, by S4ECO Limited or that is controlled by or under common control with S4ECO Limited. and also includes joint ventures entered into by S4ECO Limited. and/or its Affiliates. References in this Privacy Statement to “Ecentivs,” “we,” or “us” also apply to Affiliates.

Business Partners means, collectively, third parties with whom we conduct business, such as merchants, co-marketers, distributors, resellers, and other companies or organizations with whom Ecentivs enters into agreements to support its business and operations.

Cookie means a unique identifier, usually made up of small bits of text or code. For more information, please read our Cookies Policy.

Device Data means information concerning a device you use to access, use, or interact with the App/Site, such as operating system type or mobile device model, browser type, domain, and other system settings, the language your system uses and the country and time zone of your device, geolocation, including precise geolocation, unique device identifier or other device identifiers, advertising identifier, mobile phone carrier identification, and device software platform and firmware information.

Non-Identifiable Information means information that alone cannot identify you, including data from Cookies, Pixel Tags and Web Beacons, and Device Data. Non-Identifiable Information may be derived from Personal Information.

Online Communities means, collectively, our social networking pages or accounts, forums, bulletin boards, discussion groups, chat rooms or other methods of communication that may be offered on or linked through the App/Site.

Other Programs means special programs, features and functionality on our App/Site or other co-branded websites with Business Partners that we reasonably control and that have special use terms applicable to such special programs, features and functionality.

Other Sources means sources of information that legally provide Ecentivs with your information, and which are outside the scope of this Privacy Statement at the time of collection.

Personal Information means information about you that specifically identifies you or, when combined with other information we have, can be used to identify you. This includes the following types of information:

  • Contact Information: your name, postal addresses, email addresses, social networking website user account names, telephone numbers, or other addresses at which you are able to receive communications.
  • Relationship Information: information you provide that enables us to determine lifestyle, interests, and activities, including location information related to your state/province, city, or neighbourhood; areas of interest, the types of deals that interest you, and information collected through your interactions with social networks, demographic information (e.g., birth date, age, gender); information about persons for whom you have purchased Ecentivs gift card as gifts or who have bought Ecentivs Gift card as gifts for you; and information about friends who refer you or whom you have referred;
  • Transaction Information: information you provide when you interact with us and the Site, such as the Ecentivs gift cards you are interested in, purchase and redeem; email and other communications; and how you interact with Business Partners and our Vendors; and
  • Financial Information: information collected from you as needed to process payments for Ecentivs gift card or other products or services that you buy, or as provided by you to administer your participation in optional services and programs, such as your payment card number, expiration date, and a card verification number.

Pixel Tags and Web Beacons mean tiny graphic images placed on website pages or in the emails that allow us to determine whether you have performed specific actions.

Service means the provision of the services described in Section 1 of our Terms of Use.

Third-Party Ad-Servers means Vendors and other third parties that provide the technology to place ads on websites and track ad performance.

Vendors mean, collectively, third parties that perform business operations on behalf of Ecentivs, such as transaction processing, billing, mailing, communications services (e-mail, direct mail, etc.), marketing, data processing and analytics, servicing, collections, ad management, or information technology services.